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  • Lyana Pearson

Teaching People to Hustle is the Opposite of Inspirational. It’s Stressful.

Updated: Jul 10, 2022

Why are people so focused on hustling?

Hustle is all about force. Not the Star Wars force that generates life, pervades all of existence, and creates realities. The force that drives the need to make something happen against another’s will. It’s moving so quickly that the eye doesn’t see the trick being played.

The definition of the word 'hustle’ is “obtain by forceful action or persuasion.” Think about the impression that word leaves on your subconscious mind if you refer to yourself as a hustler.

Perhaps the word hustle means something entirely different to you. I see “motivational” messages using this word in attempts to paint it with positive connotations and get people’s spirit up. We live during a time when everything is speeding up, including people’s need to get things done; to succeed at all costs and push themselves harder.

Ambitious people are picking up their pace—becoming more committed to their careers, their fitness or their dreams—and see the word hustle as doing whatever it takes to reach their goals. They are using the word hustle to describe this action of movement forward, achieving accomplishments in their lives.

Yet, even as we change the meanings of words to suit contemporary times, our subconscious remembers the original meaning. In this case, the word can be traced back to a 17th century word meaning “shake” or “toss.”

Every word we repeat often embeds deeply into our subconscious mind, creating the person we are and the life that unfolds in front of us. Think for a moment what you are creating if referring to yourself as a hustler. Consider what you are training your clients to believe when you tell them they need to hustle in order to make their dreams come true.

We can put an intense amount of energy into a project and allow it to be invigorating when an idea or a goal aligns with our desires. This is inspired action. The word “hustle” is intrinsically connected with the drive to get ahead of everyone else, to hurry up and get yours. It implies that you have to strive and push and work really hard to MAKE something happen that wouldn’t otherwise happen in your life.

Believe enough in yourself (and in your clients) to allow the process to unfold naturally. Put as much time and energy into your craft as feels good to you and know beyond a shadow of a doubt that it is already yours. At the same time, release this driving, grinding, stressful need to “hustle” your way to your desired outcome.

Because just using this word “hustle" tells your powerful subconscious mind that you don’t believe you can have what you want without forcing it out of someone or something, or tricking life into giving it to you.

You can be and do and have ANYTHING you want. Allow inspiration to guide you and you will take all the action necessary to see your dream become reality. Trust in the process.


What if every personal coach shifted their motivation game to teach people how to:

  • Embody fully who they are;

  • Listen carefully to their quietly whispering inner teacher about what gives them a sense of meaning and purpose in this life; and

  • Allow that inner movement to become their muse.

People might put just as much energy into moving toward their vision, but now it’s inspired instead of stressful.

For more inspiration 👉 @rephraselife on Instagram.


Hustle Defined:

1. force (someone) to move hurriedly or unceremoniously in a specified direction.

a. Push roughly; jostle

b. Hurry; bustle

2. obtain by forceful action or persuasion

a. Coerce or pressure someone into doing or choosing something

b. Sell aggressively

c. Obtain by illicit action; swindle; cheat

Derived from a 17th century Middle Dutch word (hutselen) meaning ‘shake, toss’.


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